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2LCH

A world of purposeful work. ¡Que milagro!

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Really dig this packaging.

2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.

Enjoy some more posts!

Smart move, Barnes and Noble.

Tips for graduates || 2lch

Have a good meeting.

How can you challenge yourself to make a tiny improvement to a routine task? While sitting in a meeting last week, I realized that the way people took notes sharply impacted their ability to implement meaningful change after a meeting. That made me wonder if making changes to the note-taking environment (i.e., the paper you… [Continue Reading]

8 || 2lch

Hello, LetterCult!

As I previously mentioned, I’m trying to get my type skills in order. I know that practice is the only way to get good at something, so I’m forcing discipline through submissions to compilations such as the Alphabattle on LetterCult. Today they posted my first submission! The idea is that participants submit interpretations of a… [Continue Reading]

Sell Art Without Selling Out || 2lch

Sell Art Online Without Selling Out: 4 lessons learned from Lewis Howes’s creativeLIVE workshop, and how to apply them as an artist

In early December, Chase Jarvis’s (@chasejarvis) and Craig Swanson’s (@craigmswanson) brainchild creativeLIVE (@creativeLIVE) ran a seminar on online businesses hosted by former pro athlete and entrepreneur Lewis Howes (@LewisHowes), with guest appearances by Derek Halpern (@derekhalpern), James Wedmore (@jameswedmore), and Amy Porterfield (@AmyPorterfield). The workshop did a great job covering the basics—it featured discrete lessons… [Continue Reading]

Twords: becoming a better writer

Towards new skills, new ventures

Three weeks ago I began learning PHP/MySQL, and to keep it interesting I started developing a writing productivity tool for someone very close to me. And so far it’s been the most fulfilling thing I’ve done in years. I’m letting it grow and evolve into something that helps people develop better habits. I call it twords:… [Continue Reading]

Recent posts

  • Animation Assets for Advocacy with LAI Video
  • Empowering transportation through data: Transit Labs
  • Brand development for international coffee brand: Bourbon Coffee
  • Marketing website for tax advisers: RushTaxes
  • Logo Makeover for a Spirited and Hand-Crafted Brand: The Red Bandana Bakery in Bethesda, MD

What is 2LCH?

2LCH is the professional practice of Anna Tulchinskaya. Anna is a graphic designer and web developer servicing Northern Virginia (Arlington and Alexandria), Montgomery County, Maryland, and Washington, DC.
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© 2026 · Anna Tulchinskaya · ALl rights reserved