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2LCH

A world of purposeful work. ¡Que milagro!

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Sell Art Online Without Selling Out: 4 lessons learned from Lewis Howes’s creativeLIVE workshop, and how to apply them as an artist

Sell Art Without Selling Out || 2lch

In early December, Chase Jarvis’s (@chasejarvis) and Craig Swanson’s (@craigmswanson) brainchild creativeLIVE (@creativeLIVE) ran a seminar on online businesses hosted by former pro athlete and entrepreneur Lewis Howes (@LewisHowes), with guest appearances by Derek Halpern (@derekhalpern), James Wedmore (@jameswedmore), and Amy Porterfield (@AmyPorterfield). The workshop did a great job covering the basics—it featured discrete lessons… [Continue Reading]

Bussolati Hearts Our Clients

Bussolati sends out a yearly corporate gift to its clients on Valentine’s Day. Each year, the theme is “Bussolati Hearts Our Clients”, consisting of a package with wine and chocolates to say our thanks. I got to develop and design the 2012 interpretation of the theme. This project was a lot of fun–from brainstorming as… [Continue Reading]

Done with undergrad design

Sketchbook promotional piece || 2lch

I turned in my assigned self-promotional piece, and so was done with my undergraduate art degree. Bittersweet. These are hand-bound sketchbooks with a promo sleeve wrapped around the front cover. An envelope holding business cards, a letterhead, and a resume is inserted into the sleeve. The photos, unfortunately, had to be taken on my phone…. [Continue Reading]

2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.

Enjoy some more posts!

Testimonial from Zazz Deals

What problems did I help you solve? Anna helped me develop a visual brand identity for my company and website which has received nothing but complements since our launch. She was able to take my words about what the brand should represent and develop a powerful logo and icons the express the brand ideal. Have… [Continue Reading]

From an ’83 Nat Geo

I love the Ad Council.

Questions to answer before contacting a designer about custom wedding stationary

Congratulations! I, like most designers who have dipped their feet into working with brides to make their special day beautiful, get an intense, tap-your-feet-and-grin-like-an-idiot sense of excitement when I imagine someone’s upcoming wedding, and I am always so, so happy when brides reach out to me for custom work. And even when I don’t get… [Continue Reading]

Happy Anniversary || 2lch

Off-Topic Post of Notable Importance

Everybody needs a partner [in crime]. Happy anniversary, Yozhik.

2lch || Thoughts on starting out as a freelance writer

“I’m interested in copywriting. Where should I start?” | Tips for newbie freelance writers

You love to write. You’re pretty darn good at it. After another painful day at the office, you start to think that perhaps you should give freelancing a shot, try the nights and weekends thing to get your feet wet, and see if you can work for yourself as an independent writer full time one… [Continue Reading]

Recent posts

  • Animation Assets for Advocacy with LAI Video
  • Empowering transportation through data: Transit Labs
  • Brand development for international coffee brand: Bourbon Coffee
  • Marketing website for tax advisers: RushTaxes
  • Logo Makeover for a Spirited and Hand-Crafted Brand: The Red Bandana Bakery in Bethesda, MD

What is 2LCH?

2LCH is the professional practice of Anna Tulchinskaya. Anna is a graphic designer and web developer servicing Northern Virginia (Arlington and Alexandria), Montgomery County, Maryland, and Washington, DC.
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