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2LCH

A world of purposeful work. ¡Que milagro!

  • Work

Projects

Here are some of my side projects. I create and maintain these little places on the Internet to practice what I know about PHP/MySQL, front-end development, data science, and the principles of product-mediated behavior change.

twords: becoming a better writer.

twords is a tool to help writers write more. Registered users can set daily writing goals, track how much they accomplish, and ask their buddies to help out. As an added bonus, I give them reports on their habits and implement little tricks here and there to help them smoothly adopt a regular writing routine. Find out more.

Skills and themes:

  • Product-mediated behavior change
  • PHP
  • MySQL
  • Branding
  • Copywriting
  • Webmaster
  • Statistics
  • UX
  • Front-end (HTML/CSS)
  • Habit formation

Bloom! Tracking my skills.

I’m really inspired by the Quantified Self movement, and to give myself a starter toolbox for self-tracking, I built Bloom! Thanks to this little tool I can track what I work on each day, and as time goes on, the data gets visualized by a colorful, blooming set of developing skills. Want to see how I grow? Check it out.

Skills and themes:

  • Product-mediated behavior change
  • PHP
  • MySQL
  • Data visualization
  • Front-end (HTML/CSS)
  • Habit formation

A Quotebot to help shy clients

This was my very first PHP project. It’s not uncommon for me to hear that a potential client doesn’t quite know where to begin budgeting for a design project, and has no idea what the range of estimates would be. In order to facilitate the process, I built a simple quote estimator (or, as I lovingly call it, a Quotebot). Potential clients can anonymously play with different options to see if their budgets are within the appropriate range. Go on, play a little!

Skills and themes:

  • PHP
  • UX
  • Client relationships

An old-school tool to make meetings better

Want to take notes more efficiently? I designed a simple note template to help you focus on ideation and action items. Go ahead, print it out, and have a good meeting.

Skills and themes:

  • Productivity
  • Product-mediated behavior change
  • InDesign

2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.

Enjoy some more posts!

Inspiring natural textures || 2lch

Forest inspiration

As always, some of the most beautiful textures are found in nature.  

Empowering transportation through data: Transit Labs

Transit Labs is a startup working to enable better decision-making in the transportation industry through better access to data and data analysis tools. We worked together to expand on the brand identity through various visuals that help establish the startup as a bold “breath of fresh air” in the industry, and to visualize available data… [Continue Reading]

Faked Chalkboard Sign by Anna Tulchinskaya

A Special Sign for A Bridal Shower

A Maid of Honor looking to make her bride’s Parisian-themed bridal shower extra special approached me for help. She asked if I could make a chalkboard sign for the party that celebrates the special love of the bride and groom. The result is a large poster that the MoH was able to take to her… [Continue Reading]

Testimonial from Community Ladders

What problems did I help you solve? Anna is a top notch graphic designer, and I very much appreciate how rare that actually is in a very crowded field. But what makes Anna truly special is that she is a storyteller. She uses graphics, colors, and spatial arrangements to convey meaning in ways I never would… [Continue Reading]

Castaway Farm logo || 2lch

Testimonial from Castaway Farm

What problems did I help you solve? Designed and posted  website  for my farm business, including designing my logo. As a result, I am getting much more calls . Have you worked with other designers before? No, but working with you was great. You listened carefully to what I wanted, then provided several design options… [Continue Reading]

Recent posts

  • Animation Assets for Advocacy with LAI Video
  • Empowering transportation through data: Transit Labs
  • Brand development for international coffee brand: Bourbon Coffee
  • Marketing website for tax advisers: RushTaxes
  • Logo Makeover for a Spirited and Hand-Crafted Brand: The Red Bandana Bakery in Bethesda, MD

What is 2LCH?

2LCH is the professional practice of Anna Tulchinskaya. Anna is a graphic designer and web developer servicing Northern Virginia (Arlington and Alexandria), Montgomery County, Maryland, and Washington, DC.
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© 2026 · Anna Tulchinskaya · ALl rights reserved