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2LCH

A world of purposeful work. ¡Que milagro!

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A look back: various identities developed 2010-2011

A look back at 2011 identities || 2lch

Back when I studied at the University of Maryland, I contributed quite a lot of work to various communities around campus. These are some of them.

A look back at 2011 identities || 2lch

StriderArt was a student startup that aimed to innovate in the art buying and rental markets.

A look back at 2011 identities || 2lch

Tau Beta Pi is the premier engineering honors society.

A look back at 2011 identities || 2lch

I served as a board member and designer for terpAMA, the American Marketing Association chapter of Robert H. Smith School of Business, for two years. During that time, I contributed a wide range of materials, ranging from event fliers, branded stationary, marketing materials, and overall branding for events and conferences. The above is the branding for “From Billboards to Blogs: The Evolution of Marketing,” the undergraduate marketing conference pioneered by terpAMA.

A look back at 2011 identities || 2lch

GreekUs was a student startup working on creating a social network for sorority and fraternity members.

A look back at 2011 identities || 2lch

A look back at 2011 identities || 2lch

As a Fellow in the Design and Innovation in Marketing Fellowship, I contributed the program’s logo–a simple symbol representing out-of-the-box thinking in the typically structured world of businesses.

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    I can also be found on Dribbble, Facebook and Twitter.

    2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.

    Enjoy some more posts!

    How to get a free logo from a designer

    The post below is my answer to “What are some good ways to get a free logo design?” on Quora. Note that I am in no way advocate for asking for free work, and generally consider it an insult. After joining everyone else in shaking my fists with fury, I’m not going to add to… [Continue Reading]

    Archive.

    Another day || 2lch

    Another day.

    I wish I would be as energetic when I come home at night as when I get to work in the morning.

    Empowering transportation through data: Transit Labs

    Transit Labs is a startup working to enable better decision-making in the transportation industry through better access to data and data analysis tools. We worked together to expand on the brand identity through various visuals that help establish the startup as a bold “breath of fresh air” in the industry, and to visualize available data… [Continue Reading]

    Testimonial from a wedding client

    What did I help you with? I was looking to work with a designer to create Save the Dates and invitations for our wedding. We met with Anna in order to discuss our wants, needs and our budget constraints. She listened, helped us gather ideas and produced a wonderful Save the Date, Party Invitation and… [Continue Reading]

    Recent posts

    • Animation Assets for Advocacy with LAI Video
    • Empowering transportation through data: Transit Labs
    • Brand development for international coffee brand: Bourbon Coffee
    • Marketing website for tax advisers: RushTaxes
    • Logo Makeover for a Spirited and Hand-Crafted Brand: The Red Bandana Bakery in Bethesda, MD

    What is 2LCH?

    2LCH is the professional practice of Anna Tulchinskaya. Anna is a graphic designer and web developer servicing Northern Virginia (Arlington and Alexandria), Montgomery County, Maryland, and Washington, DC.
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