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2LCH

A world of purposeful work. ¡Que milagro!

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Fat cats for nine

I went fishing for the first time this weekend, can’t get fish off my mind.

Plus there’s something great about fat cats.

So there you have my submission for Lettercult‘s Alphabattle: 9.

9

And…

HAPPY FATHER’S DAY! We’re grilling up the fish we caught and pigging out on mozzarella asparagus. And my dad’s the bestest.

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2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.

Enjoy some more posts!

9 || 2lch

Fat cats for nine

I went fishing for the first time this weekend, can’t get fish off my mind. Plus there’s something great about fat cats. So there you have my submission for Lettercult‘s Alphabattle: 9. And… HAPPY FATHER’S DAY! We’re grilling up the fish we caught and pigging out on mozzarella asparagus. And my dad’s the bestest.

Strategy in Graphic Design: Analyzing the industry with Porter's Five Forces

Strategy and Porter’s Five Forces: Analyzing the Graphic Design Industry

Michael Porter’s Five Forces framework is an analysis tool used to understand key competitive forces that affect an industry’s overall performance. The Five Forces are Threat to Entry, Threat of Substitutes, Bargaining Power of Buyers, Bargaining Power of Suppliers, and Intensity of Rivalry. As a small business owner, I often think about the strategy behind… [Continue Reading]

Telescopic mascara from L’Oréal.

It’s a little telescope!

2lch Inspiration || Urban Angler

Weirdly like.

Stumbled across this while waiting for a friend to get out of a meeting. Love it.  

Hi I’m Anna and I take Bauhaus for granted.

I really do. A couple of weeks ago, our studio’s co-creative director sent us junior designers to the National Gallery of Art. Our mission was to check out the Bauhaus in print exhibit and report back (aka avoid being bored to death on a slow rainy day in the studio). I really wanted to come… [Continue Reading]

Recent posts

  • Animation Assets for Advocacy with LAI Video
  • Empowering transportation through data: Transit Labs
  • Brand development for international coffee brand: Bourbon Coffee
  • Marketing website for tax advisers: RushTaxes
  • Logo Makeover for a Spirited and Hand-Crafted Brand: The Red Bandana Bakery in Bethesda, MD

What is 2LCH?

2LCH is the professional practice of Anna Tulchinskaya. Anna is a graphic designer and web developer servicing Northern Virginia (Arlington and Alexandria), Montgomery County, Maryland, and Washington, DC.
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