• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

2LCH

A world of purposeful work. ¡Que milagro!

  • Work

Brand Makeover and Marketing Materials for a Social Enterprise in the Personal Finance Space: Community Ladders

Community Ladders is a great example of an organization that does a great thing on a shoestring budget. We worked together to re-design the brand identity and apply the new visual direction across a variety of materials.

 

  

 

Below is the series of milestone images created for the Facebook page:

 

Related Posts

  • Brand development for international coffee brand: Bourbon Coffee
  • Logo Makeover for a Spirited and Hand-Crafted Brand: The Red Bandana Bakery in Bethesda, MD
  • Brand Identity and Marketing Collateral Design for To My Door DC (A Door-to-Door Drycleaning Company)
  • Acronym logo makeover: SAS Acupuncture
  • Designing a website for an author: josephgrammer.com

Want me to put my skills to use for your project?

Send me a few words about how I could help you out—or just say hello.

[contact-form-7 id="7" title="Contact form 1"]

2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.

Enjoy some more posts!

Infographic: Emigration of physicians by country of origin (2010)

In 2010, I was part of Sticks + Stones, an international design collaboration between universities in the United States, China, Germany, and Turkey that won a Core77 Design Award. We put together an exhibit in Berlin that invited visitors to contemplate the roles of stereotyping, migration, and immigration in their lives. One of the projects… [Continue Reading]

Herbal Essences is silly

When I first saw these on the shelves, I was a little shocked. I still am. Why is Herbal Essences channeling “preteen sunscreen” in their packaging? Where is the “herbal essence”? I have this weird nostalgia about this brand being my grandma’s favorite shampoo back in the ’90s, and I think she was sold on… [Continue Reading]

Introduction to Reversal Theory and working as a way of caring for someone

Apologies in advance for the length of this post: I’m beginning a new writing habit thanks to the wonderful Deborah of Radiant Media Labs, and I naturally tend to be wordy. And I use a ton of jargon while speaking. I’ll learn to be more concise as I write more. (Side note: I designed the… [Continue Reading]

Brand development for international coffee brand: Bourbon Coffee

Bourbon Coffee is a coffee brand out of Rwanda, and the first African retail coffee brand in the United States. We worked together to update the definition of the brand identity and its application to ensure that everything represents the origin country, Rwanda, in the best light—that is, as the origin of modern, progressive, and superbly cooperative people…. [Continue Reading]

Thinking of home || 2lch

Thinking of home

Things are finally calming down a bit. I’m printing this piece as a poster to hang in the sunny apartment we’ll occupy next year. Saint Petersburg and its people are  so beautiful.

Recent posts

  • Animation Assets for Advocacy with LAI Video
  • Empowering transportation through data: Transit Labs
  • Brand development for international coffee brand: Bourbon Coffee
  • Marketing website for tax advisers: RushTaxes
  • Logo Makeover for a Spirited and Hand-Crafted Brand: The Red Bandana Bakery in Bethesda, MD

What is 2LCH?

2LCH is the professional practice of Anna Tulchinskaya. Anna is a graphic designer and web developer servicing Northern Virginia (Arlington and Alexandria), Montgomery County, Maryland, and Washington, DC.
  • Dribbble
  • Facebook
  • Instagram
  • LinkedIn
  • Twitter
  • YouTube
  • About

© 2026 · Anna Tulchinskaya · ALl rights reserved