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2LCH

A world of purposeful work. ¡Que milagro!

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Aloha, notebooks

These aren’t pretty pictures, but some of the collateral that I’ve designed for an upcoming conference arrived today. Thought I’d share. It’s nice to help out my alma mater.

MARC notebookMARC logo

With this one, I had fun playing with a letterform-driven logo solution that represents the unlocking of ideas. Hence the keyhole imagery and a quirky (and meaningless, to be honest) visual reference to Moscow metro tokens.

Related Posts

  • Brand development for international coffee brand: Bourbon Coffee
  • Logo Makeover for a Spirited and Hand-Crafted Brand: The Red Bandana Bakery in Bethesda, MD
  • Brand Identity and Marketing Collateral Design for To My Door DC (A Door-to-Door Drycleaning Company)
  • Creating a Unique Look with Digital Painting: Tom Kielty’s “…Cuz I Had To” CD Cover
  • Acronym logo makeover: SAS Acupuncture

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    I can also be found on Dribbble, Facebook and Twitter.

    2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.

    Enjoy some more posts!

    Sketchbook promotional piece || 2lch

    Done with undergrad design

    I turned in my assigned self-promotional piece, and so was done with my undergraduate art degree. Bittersweet. These are hand-bound sketchbooks with a promo sleeve wrapped around the front cover. An envelope holding business cards, a letterhead, and a resume is inserted into the sleeve. The photos, unfortunately, had to be taken on my phone…. [Continue Reading]

    2lch || Robert California Quote

    The unexceptional.

    This is a typographic exercise I did about six months ago while still at Bussolati. A great quote from Robert California from The Office (the current season of which I have not watched at all, I’m sad to say). “There’s something about the underdog that really inspires the unexceptional.” Exercise was inspired by Jessica Hische’s… [Continue Reading]

    Happy Anniversary || 2lch

    Off-Topic Post of Notable Importance

    Everybody needs a partner [in crime]. Happy anniversary, Yozhik.

    Acronym logo makeover: SAS Acupuncture

    I really love doing makeovers on existing materials. It’s really energizing for both me and the client when I can take something they have already tried and refine it just a bit to help them say exactly what they’ve been trying to say all along with, say, their logo. This was the case with SAS, an acupuncture practice I helped… [Continue Reading]

    CSS Sammy || 2lch

    Sad CSS Sammy

    Recent posts

    • Animation Assets for Advocacy with LAI Video
    • Empowering transportation through data: Transit Labs
    • Brand development for international coffee brand: Bourbon Coffee
    • Marketing website for tax advisers: RushTaxes
    • Logo Makeover for a Spirited and Hand-Crafted Brand: The Red Bandana Bakery in Bethesda, MD

    What is 2LCH?

    2LCH is the professional practice of Anna Tulchinskaya. Anna is a graphic designer and web developer servicing Northern Virginia (Arlington and Alexandria), Montgomery County, Maryland, and Washington, DC.
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