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2LCH

A world of purposeful work. ¡Que milagro!

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A look back: various identities developed 2010-2011

A look back at 2011 identities || 2lch

Back when I studied at the University of Maryland, I contributed quite a lot of work to various communities around campus. These are some of them.

A look back at 2011 identities || 2lch

StriderArt was a student startup that aimed to innovate in the art buying and rental markets.

A look back at 2011 identities || 2lch

Tau Beta Pi is the premier engineering honors society.

A look back at 2011 identities || 2lch

I served as a board member and designer for terpAMA, the American Marketing Association chapter of Robert H. Smith School of Business, for two years. During that time, I contributed a wide range of materials, ranging from event fliers, branded stationary, marketing materials, and overall branding for events and conferences. The above is the branding for “From Billboards to Blogs: The Evolution of Marketing,” the undergraduate marketing conference pioneered by terpAMA.

A look back at 2011 identities || 2lch

GreekUs was a student startup working on creating a social network for sorority and fraternity members.

A look back at 2011 identities || 2lch

A look back at 2011 identities || 2lch

As a Fellow in the Design and Innovation in Marketing Fellowship, I contributed the program’s logo–a simple symbol representing out-of-the-box thinking in the typically structured world of businesses.

Related Posts

  • Brand development for international coffee brand: Bourbon Coffee
  • Logo Makeover for a Spirited and Hand-Crafted Brand: The Red Bandana Bakery in Bethesda, MD
  • Brand Identity and Marketing Collateral Design for To My Door DC (A Door-to-Door Drycleaning Company)
  • Acronym logo makeover: SAS Acupuncture
  • District Capital Management Identity

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2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.

Enjoy some more posts!

Telescopic mascara from L’Oréal.

It’s a little telescope!

Godzilla Illustration || 2lch

Godzillaaaa!

Illustrated as a designer at Bussolati Associates.

Not Allowed || 2lch

Do not greedily poeticize

Tips for graduates || 2lch

5 tips for brave hearts on the edge of new careers (or, “how to get out of bed in the morning”)

I’ve recently been invited to share my experiences with soon-to-be graduates. I guess the reasoning was that I’m still young enough to relate, and supposedly a few years wiser. Also, my career choices have proven me to be just a little crazy, which, for some reason, people find inspiring. So, here are some ideas I’d… [Continue Reading]

Global migration patterns || 2lch

Infographic: Global migration trends, a work in 3D (2010)

In 2010, I was part of Sticks + Stones, an international design collaboration between universities in the United States, China, Germany, and Turkey. We put together an exhibit in Berlin that invited visitors to contemplate the roles of stereotyping, migration, and immigration in their lives. One of the projects I contributed is a 3D infographic… [Continue Reading]

Recent posts

  • Animation Assets for Advocacy with LAI Video
  • Empowering transportation through data: Transit Labs
  • Brand development for international coffee brand: Bourbon Coffee
  • Marketing website for tax advisers: RushTaxes
  • Logo Makeover for a Spirited and Hand-Crafted Brand: The Red Bandana Bakery in Bethesda, MD

What is 2LCH?

2LCH is the professional practice of Anna Tulchinskaya. Anna is a graphic designer and web developer servicing Northern Virginia (Arlington and Alexandria), Montgomery County, Maryland, and Washington, DC.
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