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2LCH

A world of purposeful work. ¡Que milagro!

  • Work

2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.

Since 2009, Anna has worked on startup logos, social enterprise logos, consultancy logos, research lab logos, brand strategy, logo makeovers for midsize companies, brand style guides, color palette definition and refinement, imagery strategy, UX design for consumer apps, UX design for enterprise SaaS, WordPress sites (lots and lots of WordPress sites, doing everything from strategy to design to development to maintenance), Drupal sites, static HTML sites, data visualization (static and using tools like Highcharts and D3), Squarespace sites, web apps (let’s just lump in PHP, HTML, CSS, and JS here), illustration (standalone and for use in animation), magazine design, annual report design, marketing and advertising campaign and collateral design, design for retail store interiors and exteriors, lighting design and management for theater productions, messaging strategy, and even translating a bunch of old paleontology papers from her native Russian to English for The Smithsonian.*

Explore her work below.


* That last one may be an outlier.

Схема Дня

A day in the life || 2lch
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2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.

Enjoy some more posts!

Marketing Research Colloquium Logo || 2lch

Aloha, notebooks

These aren’t pretty pictures, but some of the collateral that I’ve designed for an upcoming conference arrived today. Thought I’d share. It’s nice to help out my alma mater. With this one, I had fun playing with a letterform-driven logo solution that represents the unlocking of ideas. Hence the keyhole imagery and a quirky (and… [Continue Reading]

2lch || Washington National Cathedral Typography

The National Cathedral

I love DC for many reasons, not the least of which is the amount of free, accessible inspiration everywhere. The Washington National Cathedral has really beautiful carved typography. It’s also a place with a sense of humor. Did you know there is a Darth Vader “gargoyle” on it? By the way, the beautiful building was… [Continue Reading]

Castaway Farm logo || 2lch

Testimonial from Castaway Farm

What problems did I help you solve? Designed and posted  website  for my farm business, including designing my logo. As a result, I am getting much more calls . Have you worked with other designers before? No, but working with you was great. You listened carefully to what I wanted, then provided several design options… [Continue Reading]

2lch || A winter wonderland wedding invitation

A winter wonderland wedding.

And finally, the day-of stationary! This set includes the full invitation package, a program, menu cards/table cards, and a thank you card. The bride had a really fun vision to incorporate some images of famous landmarks in Ireland in Russia on the backs of the menus to pay respect to the bride and groom’s heritage…. [Continue Reading]

The Lucubrators blog identity || 2lch

The Lucubrators blog identity

The Lucubrators is a personal blog I keep with my SO. What a great excuse to play around with hand lettering!

Recent posts

  • Animation Assets for Advocacy with LAI Video
  • Empowering transportation through data: Transit Labs
  • Brand development for international coffee brand: Bourbon Coffee
  • Marketing website for tax advisers: RushTaxes
  • Logo Makeover for a Spirited and Hand-Crafted Brand: The Red Bandana Bakery in Bethesda, MD

What is 2LCH?

2LCH is the professional practice of Anna Tulchinskaya. Anna is a graphic designer and web developer servicing Northern Virginia (Arlington and Alexandria), Montgomery County, Maryland, and Washington, DC.
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© 2026 · Anna Tulchinskaya · ALl rights reserved