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2LCH

A world of purposeful work. ¡Que milagro!

  • Work

I heart identity projects.

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Got one brewing in a new-to-me industry! Woohoo.

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    I can also be found on Dribbble, Facebook and Twitter.

    2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.

    Enjoy some more posts!

    2lch || Washington National Cathedral Typography

    The National Cathedral

    I love DC for many reasons, not the least of which is the amount of free, accessible inspiration everywhere. The Washington National Cathedral has really beautiful carved typography. It’s also a place with a sense of humor. Did you know there is a Darth Vader “gargoyle” on it? By the way, the beautiful building was… [Continue Reading]

    Infographic: Emigration of physicians by country of origin (2010)

    In 2010, I was part of Sticks + Stones, an international design collaboration between universities in the United States, China, Germany, and Turkey that won a Core77 Design Award. We put together an exhibit in Berlin that invited visitors to contemplate the roles of stereotyping, migration, and immigration in their lives. One of the projects… [Continue Reading]

    District Capital Management Identity by 2lch

    District Capital Management Identity

    District Capital Management is a DC-area team of top-notch investment and financial planning professionals. The team wanted an edgy logo to represent a fresh but reliable approach to investment services, and the identity I created for them is just that—a play on a traditional bull symbol combined with a compass motif, pointing the way to… [Continue Reading]

    2lch || Inspired by Dove Deodorant

    Dove Deodorant

    A little reminder to help your audiences rejoice in the details, even if they’re short-lived in the user experience.

    Marketing website for tax advisers: RushTaxes

    RushTaxes is a tax advisory services company whose owners wanted to create a lightweight website that would help them establish an online presence and facilitate the management of appointments and customer data. We first worked together to define a basic brand identity (composed of a wordmark, a simple color scheme, and an imagery strategy) and content strategy, and then… [Continue Reading]

    Recent posts

    • Animation Assets for Advocacy with LAI Video
    • Empowering transportation through data: Transit Labs
    • Brand development for international coffee brand: Bourbon Coffee
    • Marketing website for tax advisers: RushTaxes
    • Logo Makeover for a Spirited and Hand-Crafted Brand: The Red Bandana Bakery in Bethesda, MD

    What is 2LCH?

    2LCH is the professional practice of Anna Tulchinskaya. Anna is a graphic designer and web developer servicing Northern Virginia (Arlington and Alexandria), Montgomery County, Maryland, and Washington, DC.
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