To My Door DC is a door-to-door drycleaning company in the Washington, DC area. We worked together to create a brand identity and marketing materials that would properly communicate the company’s innovative approach and quick, efficient, and friendly service. This brandmark visually represents two concepts: seamless pickup and delivery that makes up the core of the service,… [Continue Reading]
2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.
Since 2009, Anna has worked on startup logos, social enterprise logos, consultancy logos, research lab logos, brand strategy, logo makeovers for midsize companies, brand style guides, color palette definition and refinement, imagery strategy, UX design for consumer apps, UX design for enterprise SaaS, WordPress sites (lots and lots of WordPress sites, doing everything from strategy to design to development to maintenance), Drupal sites, static HTML sites, data visualization (static and using tools like Highcharts and D3), Squarespace sites, web apps (let’s just lump in PHP, HTML, CSS, and JS here), illustration (standalone and for use in animation), magazine design, annual report design, marketing and advertising campaign and collateral design, design for retail store interiors and exteriors, lighting design and management for theater productions, messaging strategy, and even translating a bunch of old paleontology papers from her native Russian to English for The Smithsonian.*
Explore her work below.
* That last one may be an outlier.
A Custom Wedding Gift: An Engagement Story Comic
This was a really lovely project to take on. Tec contacted me with a request to help him make a special gift to his bride-to-be, Amy. He wanted to surprise her on their wedding day by giving her a poster that tells the (funny) story of their engagement. I ended up illustrating a comic that used… [Continue Reading]
Creating a Unique Look with Digital Painting: Tom Kielty’s “…Cuz I Had To” CD Cover
Guitarist Tom Kielty reached out to me to see if I could help him create a CD cover with a painterly representation of the tools of his trade—guitars and amps. He was releasing a CD of his work, and wanted his cover to stand out and create a warm, friendly package for his music. Of course… [Continue Reading]
Acronym logo makeover: SAS Acupuncture
I really love doing makeovers on existing materials. It’s really energizing for both me and the client when I can take something they have already tried and refine it just a bit to help them say exactly what they’ve been trying to say all along with, say, their logo. This was the case with SAS, an acupuncture practice I helped… [Continue Reading]
Designing a website for an author: josephgrammer.com
I thought it might be helpful to share my process for creating a website for Joseph Grammer, an author looking to create a platform from which he can grow readership for his fiction and promote his work. There were several challenges present in this project—a limited budget, a lack of precedent, and lack of close familiarity… [Continue Reading]