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2LCH

A world of purposeful work. ¡Que milagro!

  • Work

2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.

Since 2009, Anna has worked on startup logos, social enterprise logos, consultancy logos, research lab logos, brand strategy, logo makeovers for midsize companies, brand style guides, color palette definition and refinement, imagery strategy, UX design for consumer apps, UX design for enterprise SaaS, WordPress sites (lots and lots of WordPress sites, doing everything from strategy to design to development to maintenance), Drupal sites, static HTML sites, data visualization (static and using tools like Highcharts and D3), Squarespace sites, web apps (let’s just lump in PHP, HTML, CSS, and JS here), illustration (standalone and for use in animation), magazine design, annual report design, marketing and advertising campaign and collateral design, design for retail store interiors and exteriors, lighting design and management for theater productions, messaging strategy, and even translating a bunch of old paleontology papers from her native Russian to English for The Smithsonian.*

Explore her work below.


* That last one may be an outlier.

Bussolati Hearts Our Clients

Bussolati sends out a yearly corporate gift to its clients on Valentine’s Day. Each year, the theme is “Bussolati Hearts Our Clients”, consisting of a package with wine and chocolates to say our thanks. I got to develop and design the 2012 interpretation of the theme. This project was a lot of fun–from brainstorming as… [Continue Reading]

Oldie but goodie

Pretentious Liquor Club Logo || 2lch

Designed this a long time ago for a group of people who organized blind liquor tastings. Fun times.

Sad CSS Sammy

CSS Sammy || 2lch

Magazines shmagazines.

Magazine design || 2lch

Even I thought I’d never get around to actually posting about what I do at Bussolati Associates. Here’s a very small part: I design some layouts for publications like ACC Docket, the magazine for the Association of Corporate Counsel. It’s a really great publication to work for.

Do not jealously spoil people

Not Allowed || 2lch
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2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.

Enjoy some more posts!

Testimonial from a wedding client

What did I help you with? I was looking to work with a designer to create Save the Dates and invitations for our wedding. We met with Anna in order to discuss our wants, needs and our budget constraints. She listened, helped us gather ideas and produced a wonderful Save the Date, Party Invitation and… [Continue Reading]

2lch || Thoughts on starting out as a freelance writer

“I’m interested in copywriting. Where should I start?” | Tips for newbie freelance writers

You love to write. You’re pretty darn good at it. After another painful day at the office, you start to think that perhaps you should give freelancing a shot, try the nights and weekends thing to get your feet wet, and see if you can work for yourself as an independent writer full time one… [Continue Reading]

2lch || Inspired by Dove Deodorant

Dove Deodorant

A little reminder to help your audiences rejoice in the details, even if they’re short-lived in the user experience.

2lch || Washington National Cathedral Typography

The National Cathedral

I love DC for many reasons, not the least of which is the amount of free, accessible inspiration everywhere. The Washington National Cathedral has really beautiful carved typography. It’s also a place with a sense of humor. Did you know there is a Darth Vader “gargoyle” on it? By the way, the beautiful building was… [Continue Reading]

9 || 2lch

Fat cats for nine

I went fishing for the first time this weekend, can’t get fish off my mind. Plus there’s something great about fat cats. So there you have my submission for Lettercult‘s Alphabattle: 9. And… HAPPY FATHER’S DAY! We’re grilling up the fish we caught and pigging out on mozzarella asparagus. And my dad’s the bestest.

Recent posts

  • Animation Assets for Advocacy with LAI Video
  • Empowering transportation through data: Transit Labs
  • Brand development for international coffee brand: Bourbon Coffee
  • Marketing website for tax advisers: RushTaxes
  • Logo Makeover for a Spirited and Hand-Crafted Brand: The Red Bandana Bakery in Bethesda, MD

What is 2LCH?

2LCH is the professional practice of Anna Tulchinskaya. Anna is a graphic designer and web developer servicing Northern Virginia (Arlington and Alexandria), Montgomery County, Maryland, and Washington, DC.
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