Castaway Farm in Jackson, New Jersey, needed a logo that communicated the owner’s personality and allowed the company to stand out among specialty breeders. The final art-nouveau-inspired brand identity was both fun and appropriate as a breeder’s seal. The floral elements visible in the logo are continued throughout branded material, such as titles of various… [Continue Reading]
2LCH is the graphic design, branding, and web development practice of Anna Tulchinskaya. It’s pronounced /Tulch/, just like the first five letters of Anna’s last name.
Since 2009, Anna has worked on startup logos, social enterprise logos, consultancy logos, research lab logos, brand strategy, logo makeovers for midsize companies, brand style guides, color palette definition and refinement, imagery strategy, UX design for consumer apps, UX design for enterprise SaaS, WordPress sites (lots and lots of WordPress sites, doing everything from strategy to design to development to maintenance), Drupal sites, static HTML sites, data visualization (static and using tools like Highcharts and D3), Squarespace sites, web apps (let’s just lump in PHP, HTML, CSS, and JS here), illustration (standalone and for use in animation), magazine design, annual report design, marketing and advertising campaign and collateral design, design for retail store interiors and exteriors, lighting design and management for theater productions, messaging strategy, and even translating a bunch of old paleontology papers from her native Russian to English for The Smithsonian.*
Explore her work below.
* That last one may be an outlier.
The Flingstress
One of the most fun projects I’ve ever contributed to is The Flingstress. A while back, a young woman approached me with an idea for a blog. She wanted to (anonymously) write about her adventures and misadventures in dating, and her dream execution of storytelling included a comic strip that would accompany each little tale…. [Continue Reading]
Infographic: pollution from sewage (2011)
A proposed infographic about the levels of pollution from sewage in the Chesapeake Bay.
Infographic: Global migration trends, a work in 3D (2010)
In 2010, I was part of Sticks + Stones, an international design collaboration between universities in the United States, China, Germany, and Turkey. We put together an exhibit in Berlin that invited visitors to contemplate the roles of stereotyping, migration, and immigration in their lives. One of the projects I contributed is a 3D infographic… [Continue Reading]
Infographic: Emigration of physicians by country of origin (2010)
In 2010, I was part of Sticks + Stones, an international design collaboration between universities in the United States, China, Germany, and Turkey that won a Core77 Design Award. We put together an exhibit in Berlin that invited visitors to contemplate the roles of stereotyping, migration, and immigration in their lives. One of the projects… [Continue Reading]